AI-powered messaging offers a route into a more streamlined, effective and personalised conversation with customers where they are, on their terms, in the moments that count. Through a combination of intelligent automation and human support, financial services institutions can maintain these relationships consistently across rich, convenient messaging channels like WhatsApp, Apple Business Chat, Instagram or in-App, increasing revenue, retention, and customer satisfaction – all whilst reducing labour costs.

With a lens on automation, personalisation and – crucially – empathy in financial services, join LivePerson and a select group of your peers as we explore how the world’s leading brands are scaling their Conversational AI capabilities to create seamless, hyper-personalised and lasting connections with their consumers in our new reality.

Discussion Topics:

• Shifting consumer preferences: How have you pivoted to meet changing consumer preferences towards digital channels? What are some of the challenges you are facing in responding to their digital needs? 

• Intent-driven strategy: How are you currently handling your biggest inbound contact drivers? Does Conversational AI and automation fit into this strategy?

• Digital adoption: How are you promoting customer adoption of messaging channels? What is working particularly well? 

• Planning for transformation: Where are you seeing the biggest opportunities for messaging and automation in your business? 

• Based on what you’ve heard today, what changes would you like to make in your conversational strategy? If resources, money, time and expertise were not an issue, what would you do to make the biggest impact to your business?

Speaker:

Carly Roper, Growth Sales Director, ANZ, LivePerson Carly leads and accelerates LivePerson’s growth in ANZ. Prior to LivePerson, Carly was at Adobe where she led various solution specialist teams in the Digital Experience business in ANZ. With over 20 years experience, she’s worked with leading brands across Australia and the UK including Commonwealth Bank, Samsung, Ford, Boots and Suncorp. She is passionate about helping brands successfully transform their experiences to include automation and messaging as the next critical frontier for customer engagement.