Summary

You are invited to join a small group of your peers for dinner at The Carlo Cracco Restaurant, where Chef Cracco and his trusted team will work from their own kitchen to deliver a culinary experience and finish the dishes in front of you.

Join us as we discuss how brands like yours can leverage the latest technology to deliver outstanding customer experiences. As experience loyalty replaces brand loyalty, meeting your customers in the moments that matter is more vital than ever. Transactions must become conversations. Those conversations must extend over the whole course of the customer lifecycle, to provide a seamless and personalised experience.

Would you like to join?

The evening’s topics are:

  • The business impact of being a Conversational company
  • The step by step process towards transformation
    • What does a good Conversational Strategy look like?
    • Scaling automation
    • New job roles across the organisation including Conversational Designer, Bot Manager and Tuner
  • The marketing opportunity ahead around Conversational Ads and proactive campaigns on WhatsApp

Agenda

Wednesday 9th March 2022
9th March
19.00 CETWelcome drinks, conversation and canapés

19.30 CETDinner
22.30 CETFinish
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